Accurist Premiers Its New TV Advertising Campaign Today
Accurist launches a new TV advertising campaign in the run up to Christmas following the repositioning of the brand as a stylish yet contemporary British watch brand. Built upon the new brand styling of ‘Essential Wrist Attire’, the Accurist TV advert brings to life the appeal of contemporary but timeless fashion through its British heritage. Set in the romantic heart of London, where Accurist was born, this aspirational watch advert confidently oozes understated luxury with a festive touch.
Using the song ‘Time’ by Jungle as its soundtrack, the advert captures the element of gifting during the festive period and showcases two Accurist hero watches from the latest collection. The products in the advert are classic models with a men’s multifunction watch (7038) that features a sunray grey dial on a gun metal bracelet, and a beautiful women’s watch (8007) with a silver coloured dial held together by an elegant two tone coloured bracelet. They are the perfect gifts for this season.
The TV advertising starts on Tuesday 1st December running for 3 weeks nationally during prime time and popular television programmes on ITV including I’m A Celebrity, Get Me Out Of Here, Emmerdale, Coronation Street, This Morning and many more. Even more exciting news is that the advert will run nationally during the much anticipated X Factor Final on 12th December.