Advertising

Langdon offers education, social activities and supported living for Jewish youth and adults with learning disabilities. The dinner was held on Monday 22nd April 2013 and was a huge success, raising an excess of £440,000 towards funding their 3rd supported living community in Hertfordshire.

Read more about Langdon and their efforts in helping people with learning disabilities on their website here.

The dinner brochure featured the new Vintage collection from Accurist for this Spring/Summer 2013. Shop the collection online here.

Accurist Vintage Spring / Summer 2013
Model featured: MS434S

December 1st 2012 will see our Charmed televison advertisement hit television screens throughout the UK!

With the likes of Coronation Street, X Factor Semi Final, I'm a Celebrity, Made in Chelsea, Come Dine with Me and the Big Bang Theory amongst the long list of programs we will be featuring on, we expect everyone to know all about our Charmed Collection before Christmas!

So please, take a look and let us know what you think! Have you bought a Charmed watch yet? It really will be, the perfect gift this Christmas!

Shop Charmed by Accurist >>

Accurist hits the nation’s TV screens once again with an advertising campaign highlighting the Charmed by Accurist range of beaded watches.

Commencing in November and running through until Christmas, the campaign features 10 and 30 seconds ads to be aired across leading terrestrial and cable channels.   Designed to showcase the wide range of styles in the expanded Charmed by Accurist range, the ads present Charmed as a great fashion accessory that injects personal style into every look.

Accurist is set to return to TV screens with our first television advertising campaign in a decade - a re-work of our legendary John Cleese ads.  The re-released iconic advert is part of our high impact 2009 Christmas campaign and will be supported with a targeted TV ad spend of more than £1 million.

Originally released in 1978, the John Cleese "Accur-ankle, Accu-wrist!" commercial is still one of the UK’s most memorable TV advertising campaigns, for which we received an array of accolades, including the Palm d'Or Advertising Award.

We’ve decided to re-release the advert to celebrate our brand’s British Classic heritage and to engage with consumers that might not have seen the ad when it originally launched.

The 30 second ad, updated for 2009, will air throughout December across ITV, Channel 4 and a number of multi-channel stations, with confirmed high profile slots during X-Factor, Champions League and Coronation Street.  The TV campaign will be supported by a strong POS offering, as part of the brand’s wider Christmas marketing strategy, as well as a social media campaign on Facebook and Twitter.

In 2008 The British public became ‘the Face of Time’ for Accurist in a campaign that was launched to announce The British Real Time Project Accurist toured around Britain’shopping malls collecting footage of the public for the British Real Time Project - a brand new, online version of the Speaking Clock that uses the faces and voices of Britain recorded in cities and towns across England, Scotland, Northern Ireland and Wales to tell the time to users of the British Real Time web site. The web site went live in September 2008 and has proved very popular with the eager shoppers claiming their moment of fame in a once in a life time opportunity. So far the booth has visited London, Thurrock, Cardiff, Sheffield, Glasgow, Gateshead, Dudley, Manchester, Croydon and Milton Keynes.

In Summer 2006 Accurist teamed up with the Football Association to mark England’s participation in this prestigious tournament by launching a collection of Special Edition Sports Chronographs each proudly bearing the FA crest. Six of the England players featured in the Accurist ‘Our Time’ campaign which reigned through Spring and Summer, in the advertisements and window displays.

The ads appeared in FHM / Daily Mirror / Sun / Four four Two / For Him Magazine / Observer Sports monthly / Loaded / Telegraph weekend / Daily Mirror.

In Summer 2005 Accurist launched the second generation of the hugely successful ‘Accu2 Bling’ collection.This time the campaign featured the famous model Tetyana Brazhnyk, who had previously been the face of many leading advertising campaigns. Following on from the fantastic success of the original ‘Real Bling’ models the previous year, we developed the range further to include two new series of styles. These styles has even more of a ‘bling factor’ with new and much larger Swarovski crystals and the other style featuring Swarovski pearls. With the advent of the new lines we designed a bespoke packaging just for the range which doubled up as a presentation display.

The campaign had a strong outdoor presence this summer with ads appearing as 6 sheet posters across 500 key locations in London and 34 and 48 sheet posters appearing at key underground stations across the capital.

The Christmas 2004 Campaign which saw Accurist’s largest ever advertising campaign to that date, featured the new versions of the The Real Bling. These appeared on 6 sheet posters in the nations shopping malls and over 40 times in magazines including Glamour,Cosmopolitan, Elle, Marie Claire, New Woman, Company, More, Now,Heat, OK and the News of the World magazine.

Appeared in : Sunday Times (style mag) More, Elle, Heat, Marie Claire, Company, Glamour, New Woman, Cosmopolitan

Released in May 2001, Innovative product design and a strong advertising campaign for the  "sec's machine" and "two-timer" insured that the accu.2 range by Accurist remained at the forefront of fashion watches.